Re-branding the High Street: the place branding process and reflections from three UK towns
Year of publication: |
2017
|
---|---|
Authors: | Ntounis, Nikos ; Kavaratzis, Mihalis |
Published in: |
Journal of Place Management and Development. - Emerald Publishing Limited, ISSN 1753-8343, ZDB-ID 2421628-8. - Vol. 10.2017, 4, p. 392-403
|
Publisher: |
Emerald Publishing Limited |
Subject: | High Street | Rebranding | Place branding process | Place brands |
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