Recent trends in supply chain management of business-to-business firms : a review and future research directions
Year of publication: |
2023
|
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Authors: | Shrivastava, Santosh Kumar |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 38.2023, 12, p. 2673-2693
|
Subject: | Business-to-business | Multiple database | Social media | Supply chain blogs | Supply chain forums | Topic modeling | Lieferkette | Supply chain | Social Web | Social web | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Web 2.0-Technologien | Web 2.0 technologies | Beziehungsmarketing | Relationship marketing |
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