Redefining global strategy : crossing borders in a world where differences still matter
Pankaj Ghemawat
| Year of publication: |
2007
|
|---|---|
| Authors: | Ghemawat, Pankaj |
| Publisher: |
Boston, Mass. : Harvard Business School Press |
| Subject: | Globalisierung | Globalization | Strategisches Management | Strategic management | Multinationales Unternehmen | Transnational corporation | Internationalisierung | Interkulturelles Management |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [loc.gov] ; Description [loc.gov] ; Description [gbv.de] |
| Extent: | XII, 257 S. graph. Darst., Kt. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudiensammlung ; Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Includes bibliographical references (p. [231-247]) and index Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started. |
| ISBN: | 978-1-59139-866-0 |
| Classification: | Unternehmensführung ; Außenwirtschaft: Allgemeines |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003426664