Relationship marketing in Menicon: building relationships with consumers in association with retailers in a Japanese contact lens manufacturer
Takanori Osaki
Year of publication: |
2007
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Authors: | Osaki, Takanori |
Published in: |
The marketing review. - Helensburgh : Westburn Publ., ISSN 1469-347X, ZDB-ID 2039374X. - Vol. 7.2007, 1, p. 79-88
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