Relationship of service quality dimensions, customer satisfaction and loyalty in e-commerce : a case study of the Shopee App
Year of publication: |
2022
|
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Authors: | Sheu, Pei-Ling ; Chang, Shu Chun |
Published in: |
Applied economics. - New York, NY : Routledge, ISSN 1466-4283, ZDB-ID 1473581-7. - Vol. 54.2022, 40, p. 4597-4607
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Subject: | customer satisfaction | loyalty | Service quality dimensions | Shopee App | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce |
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