Relationships in online communities: the potential for marketers
Year of publication: |
2010
|
---|---|
Authors: | Quinton, Sarah ; Harridge‐March, Sally |
Other Persons: | Harridge‐March, Sally (ed.) |
Published in: |
Journal of Research in Interactive Marketing. - Emerald Group Publishing Limited, ISSN 2040-7130, ZDB-ID 2556111-X. - Vol. 4.2010, 1, p. 59-73
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Social networks | Communication | Electronic media | Consumer behaviour | Wines | Customer relations |
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