Religiosity's influence on stability-seeking consumption during times of great uncertainty : the case of the coronavirus pandemic
Year of publication: |
2021
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Authors: | Minton, Elizabeth A. ; Cabano, Frank G. |
Published in: |
Marketing letters : a journal of research in marketing. - New York, NY : Springer Science + Business Media B.V, ISSN 1573-059X, ZDB-ID 1478939-5. - Vol. 32.2021, 2, p. 135-148
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Subject: | Religion | Stability-seeking consumption | Stability | Pandemic | Religiosity | Social support | Coronavirus | Konsumentenverhalten | Consumer behaviour | Epidemie | Epidemic |
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