Reparaturservice als Marketingaufgabe des Handels
Jürgen Schwill
| Year of publication: |
1995
|
|---|---|
| Authors: | Schwill, Jürgen |
| Publisher: |
Frankfurt am Main : Lang |
| Subject: | Einzelhandel | Retail trade | Marketing | Kundenservice | Customer service | Marketingmanagement | Marketing management | Theorie | Theory | Reparatur | Servicepolitik | Einzelhandelsbetrieb |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 542 S Ill., graph. Darst 21 cm |
|---|---|
| Series: | Markt und Konsum. - Frankfurt, M. : PL Acad. Research, ISSN 0946-5995, ZDB-ID 1393810-1. - Vol. 2 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Bibliografie enthalten ; Bibliography included ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Hannover, Univ., Diss., 1994 |
| Notes: | Literaturverz. S. 447 - 542 kart. : ca. DM 128.00 (freier Pr.) |
| ISBN: | 3-631-48356-2 |
| Classification: | Betriebswirtschaft: Sonstiges |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013421285