Reply
Reply of the authors of Farris, P., J. Olver, C. De Kluyver. 1989. The relationship between distribution and market share. 107–128 to commentaries Hughes, D. A. 1989. Commentary. 128 and Kruger, M. W., J. Dennerlein, A. Power. 1989. Commentary—Deciphering distribution effects. 129–130.
Year of publication: |
1989
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Authors: | Farris, Paul ; Olver, James ; Kluyver, Cornelis De |
Published in: |
Marketing Science. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 0732-2399. - Vol. 8.1989, 2, p. 131-132
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Publisher: |
Institute for Operations Research and the Management Sciences - INFORMS |
Saved in:
Online Resource
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