Research for marketing decisions
Year of publication: |
1975 ; 3. ed.
|
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Authors: | Green, Paul E. ; Tull, Donald S. |
Publisher: |
Englewood Cliffs, N. J. : Prentice-Hall |
Subject: | Marktforschung | Betriebswirtschaftliche Entscheidung | Vereinigte Staaten | Marketing | Market research |
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