Rethinking the market research curriculum
Year of publication: |
2019
|
---|---|
Authors: | Nunan, Daniel ; Di Domenico, MariaLaura |
Published in: |
International journal of market research. - Thousand Oaks, CA : Sage Publishing, ISSN 2515-2173, ZDB-ID 2066720-6. - Vol. 61.2019, 1, p. 22-32
|
Subject: | digital marketing | employer needs | market research | marketing research | Marketing | Marktforschung | Market research | USA | United States | Marketingtheorie | Marketing theory |
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