Response latencies and the prediction of consumer purchase probabilities
James Morrill MacLachlan
| Year of publication: |
1977
|
|---|---|
| Authors: | MacLachlan, James Morrill |
| Subject: | Vereinigte Staaten | Verbraucher | Markenartikel |
| Extent: | VII, 193 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Thesis: | Berkeley, University of California, Diss. 1977 |
| Notes: | Bibliogr. S. 187-193 Fotokopie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002412933