Retail management : a strategic approach
Year of publication: |
2001 ; 8. ed.
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Authors: | Berman, Barry ; Evans, Joel R. |
Publisher: |
Upper Saddle River, N.J. [u.a.] : Prentice Hall [u.a.] |
Subject: | Einzelhandelsbetriebslehre |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Specialty retailers : marketing triumphs and blunders
Michman, Ronald D., (2001)
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Niggemann, Elisabeth, (1998)
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Zwischenergebnisse und Arbeitsmaterialien
Niggemann, Elisabeth, (1998)
- More ...
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Retail management : a strategic approach
Berman, Barry, (1989)
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Readings in marketing management : a strategic perspective
Berman, Barry, (1984)
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Evans, Joel R., (1985)
- More ...