Retailing in India and the role of the marketing mix
Year of publication: |
2007
|
---|---|
Authors: | Gupta, Devashish Das |
Published in: |
The European retail digest : the authoritative guide to trends and developments in retailing across Europe. - Oxford, ISSN 1352-9633, ZDB-ID 1344027-5. - Vol. 53.2007/08, p. 17-20
|
Subject: | Marketingmanagement | Marketing management | Handelsmarketing | Retail marketing | Indien | India |
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