Retailing strategies for generic brand grocery products
Alternative title: | Retailing strategies for generic brand grocery products |
---|---|
Year of publication: |
1982
|
Authors: | Hawes, Jon M. |
Publisher: |
Ann Arbor, Mich. : UMI Research Press |
Subject: | Nahrungsmittel | USA | Handel | Einzelhandel | Markenartikel | Brand | Markenführung | Brand management | Lebensmittelhandel | Food trade | Lebensmitteleinzelhandel | Food retailing | Retail trade | Konsumentenverhalten | Consumer behaviour | Generika | Generic drugs |
-
The retail kaleidoscope of private labels with special reference to food products in Chennai
Raja, M., (2017)
-
Tandon, Nidhi, (2023)
-
Winter, Sophie T., (2019)
- More ...
-
John H. Patterson and the early sales practices of NCR
Hawes, Jon M., (2021)
-
A taxonomy of competitive retailing strategies
Hawes, Jon M., (2010)
-
Assessing marketing journals : a mission-based approach
Hawes, Jon M., (2002)
- More ...