Retaining customers with shopping convenience
Sabine Moeller; Martin Fassnacht; Andreas Ettinger
| Year of publication: |
2009
|
|---|---|
| Authors: | Benoit, Sabine ; Faßnacht, Martin ; Ettinger, Andreas |
| Published in: |
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction. - Binghamton, NY : Haworth Press, ISSN 1533-2667, ZDB-ID 2126179-9. - Vol. 8.2009, 4, p. 313-329
|
| Subject: | Lebensmitteleinzelhandel | Food retailing | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Deutschland | Germany |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003940837