Retaining or returning? : some insights for a better understanding of return behaviour
Year of publication: |
2013
|
---|---|
Authors: | Foscht, Thomas ; Ernstreiter, Karin ; Maloles, Cesar ; Sinha, Indrajit ; Swoboda, Bernhard |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 41.2013, 2, p. 113-134
|
Subject: | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Distanzhandel | Distance selling | Textilhandel | Textile distribution | Österreich | Austria | Steiermark | Styria |
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