Reviews and Communications - The Marketing of Nations
| Year of publication: |
1999
|
|---|---|
| Authors: | Kotler, Philip ; Jatusripitak, Somkid ; Maesincee, Suvit ; Samli, A.Coskun |
| Published in: |
Journal of macromarketing : examining the interactions among markets, marketing, and society. - Thousand Oaks, Calif : Sage, ISSN 0276-1467, ZDB-ID 7846538. - Vol. 19.1999, 1, p. 84-85
|