Revisiting customers' perception of service quality in fast food restaurants
Year of publication: |
January 2017
|
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Authors: | Namin, Aidin |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 34.2017, p. 70-81
|
Subject: | Fast food retailing | Customer satisfaction | Consumer service marketing | Behavioral intentions | Marketing strategy | Kundenzufriedenheit | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | Schnellgastronomie | Fast-food industry | Fast Food | Fast food | Lebensmitteleinzelhandel | Food retailing | Taiwan | Marketingmanagement | Marketing management |
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