Ripping off the band-aid : scrutiny bundling in the wake of social disapproval
Year of publication: |
April 2018
|
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Authors: | Titus, Varkey <Jr.> ; Parker, Owen ; Bass, A. Erin |
Published in: |
Academy of Management journal : AMJ. - Briarcliff Manor, NY : Academy of Management, ISSN 0001-4273, ZDB-ID 221859-8. - Vol. 61.2018, 2, p. 637-660
|
Subject: | Leistungsbündel | Bundling strategy | Kapazitätsplanung | Capacity planning | Strategisches Management | Strategic management | Erdölindustrie | Oil industry | Kanada | Canada |
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