Role of customer orientation in an integrative model of brand loyalty in services
Year of publication: |
2010
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Authors: | Ha, Hong-Youl ; John, Joby |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 7226238. - Vol. 30.2010, 7, p. 1025-1047
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