Run-of-the-Mill or Avant Garde? : identifying restaurant category positioning and tastemakers from digital geo-location history
Year of publication: |
2021
|
---|---|
Authors: | Banerjee, Syagnik ; Poddar, Amit |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 130.2021, p. 436-443
|
Subject: | Geolocation history | Palate diversity | Restaurants | Social media | Social Web | Social web | Gastronomie | Restaurant industry |
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