Sales engagement : how the world's fastest growing companies are modernizing sales through humanization at scale
Manny Medina, Max Altschuler, Mark Kosoglow
Who this book is for -- Sales engagement : why it's so important -- The state of modern sales -- How sales engagement solves 7 major business pain points -- Diving deeper : essential elements of a strong sales engagement strategy -- Humanizing sales with personas, personalization, and relevance -- The future is omnichannel & that future is now -- Why A/B testing is mission critical to any sales org -- Achieving revenue efficiency : metrics to measure in a modern sales org -- The key to ramping new reps faster -- Account based sales strategies for the modern seller -- How to align modern sales, success, & marketing with sales engagement -- Future proofing : where sales engagement fits & what's next -- Building a modern sales tech stack -- Predicting what's next in sales.
Year of publication: |
[2019]
|
---|---|
Authors: | Medina, Manny ; Altschuler, Max ; Kosoglow, Mark |
Publisher: |
[2019]: Hoboken, New Jersey : John Wiley & Sons |
Subject: | Verkauf | Selling | Erfolgsfaktor | Success factor |
Description of contents: | Table of Contents [gbv.de] |
Saved in:
Saved in favorites
Similar items by subject
-
Cognitive ambidexterity : successful selling by women entrepreneurs
Onyemah, Vincent, (2019)
-
Marktführer durch Service : Lehren aus 50 hervorragenden europäischen Unternehmen
Horovitz, Jacques, (1993)
-
Excellence in sales : optimising customer and sales management
Dannenberg, Holger, (2009)
- More ...
Similar items by person