Sales force management
Mark W. Johnston and Greg W. Marshall
| Year of publication: |
2013 ; 11. ed.
|
|---|---|
| Authors: | Johnston, Mark W. ; Marshall, Greg W. |
| Publisher: |
New York, NY [u.a.] : Routledge |
| Subject: | Verkauf | Selling | Verkaufspersonal | Salespeople | Personalführung | Leadership | Marketingmanagement | Sales-promotion |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XXIX, 542 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | English |
| Notes: | Includes bibliographical references and index Rev. ed. of: Churchill/Ford/Walker's sales force management. 8th ed. c2006. - Includes bibliographical references and index |
| ISBN: | 978-0-415-53462-8 ; 978-0-415-53461-1 ; 978-0-203-07692-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009728022