Secrets of the marketing masters : what the best marketers do, and why it works
Dick Martin
| Year of publication: |
c 2009
|
|---|---|
| Authors: | Martin, Dick |
| Publisher: |
New York, NY [u.a.] : AMACOM |
| Subject: | Marketing | Marketingmanagement | Marketing management | Markenführung | Brand management | Anforderungsprofil | Occupational profile | Erfolgsfaktor | Success factor | Interne Kommunikation | Internal communication | Beziehungsmarketing | Relationship marketing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XXII, 265 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Includes bibliographical references and index 0905 |
| ISBN: | 978-0-8144-0943-5 ; 0-8144-0943-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003800504