Segmenting the Market of First-Time Visitors to an Island Destination
Year of publication: |
2010
|
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Authors: | Yun, Dongkoo |
Other Persons: | MacDonald, Roberta Marion (contributor) ; Hennessey, Sean (contributor) |
Publisher: |
[2010]: [S.l.] : SSRN |
Subject: | Tourismusmarketing | Tourism marketing | Destinationsmanagement | Destination management | Marktsegmentierung | Market segmentation | Urlaubsverhalten | Holiday behaviour | Insel | Island | Tourismus | Tourism |
Extent: | 1 Online-Ressource (41 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: International Journal of Culture, Tourism and Hospitality Research. Forthcoming Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments April 24, 2009 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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