Extent: | IX, 74 S. |
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Series: | Bibliography series / American Marketing Association. - Chicago, Ill.. - Vol. 36 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Bibliographie |
ISBN: | 0-87757-137-6 |
Classification: | Marketing |
Source: |
Persistent link: https://www.econbiz.de/10004867628