Seminar on the Growing Individualisation of Consumer Lifestyles and Demand: How is Marketing Coping with It? : Helsinki (Finland), 12th - 14th June 1991
ESOMAR
| Alternative title: | The growing individualisation of consumer lifestyle and demand |
|---|---|
| Year of publication: |
[1992]
|
| Institutions: | Seminar on the Growing Individualisation of Consumer Lifestyles and Demand: How is Marketing Coping with It? <1991, Helsinki> (contributor) ; European Society for Opinion and Marketing Research (contributor) |
| Publisher: |
Amsterdam |
| Subject: | Konsumentenverhalten | Consumer behaviour | Marketingmanagement | Marketing management | Lebensstil | Lifestyle | Welt | World | 12.06.1991 |
| Extent: | IV, 134 S. : Ill., graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzschrift ; Conference proceedings ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| ISBN: | 92-831-1174-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000842986