Service and price competition when customers are naive
Li Li; Li Jiang; Liming Liu
Year of publication: |
2012
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Authors: | Li, Li ; Jiang, Li ; Liu, Liming |
Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 21.2012, 4, p. 747-760
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Subject: | queues | customer behavior | price and service rate competition | two-stage game | Preiswettbewerb | Price competition | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Spieltheorie | Game theory | Wettbewerb | Competition | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing |
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