Service-based business concepts : a typology for business-to-business markets
Year of publication: |
2009
|
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Authors: | Lay, Gunter ; Schroeter, Marcus ; Biege, Sabine |
Published in: |
European management journal. - Amsterdam : Elsevier, ISSN 0263-2373, ZDB-ID 859497-1. - Vol. 27.2009, 6, p. 442-455
|
Subject: | Industrie | Manufacturing industries | Lieferantenmanagement | Supplier relationship management | Geschäftsmodell | Business model | Leistungsbündel | Bundling strategy |
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