Service employee dress : effects on employee-customer interactions and customer-brand relationship at full-service restaurants
Year of publication: |
2019
|
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Authors: | Wang, Yao-Chin ; Lang, Chunmin |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 50.2019, p. 1-9
|
Subject: | Employee dress | Nonverbal behavior | Employee-customer interactions | Customer-brand relationship | Customer-employee connection | Affective commitment | Beziehungsmarketing | Relationship marketing | Gastronomie | Restaurant industry | Konsumentenverhalten | Consumer behaviour | Mitarbeiterbindung | Employee retention | Arbeitsverhalten | Work behaviour | Kundenzufriedenheit | Customer satisfaction |
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