Service innovation : a service-dominant logic perspective
Year of publication: |
2015
|
---|---|
Authors: | Lusch, Robert F. ; Nambisan, Satish |
Published in: |
Management information systems : mis quarterly. - Minneapolis, MN : Carlson School of Management, University of Minnesota, ISSN 0276-7783, ZDB-ID 405089-7. - Vol. 39.2015, 1, p. 155-175
|
Subject: | Service innovation | S-D logic | platforms | ecosystems | value cocreation | collaboration | resource integration | institutions | architecture | Service-Dominant Logic | Service-dominant logic | Innovation | Dienstleistung | Services | Betriebliche Wertschöpfung | Value creation | Innovationsmanagement | Innovation management | Produktentwicklung | New product development | Marketingtheorie | Marketing theory | Kundenintegration | Customer integration | Dienstleistungsinnovation | Ressourcenorientierter Ansatz | Resource-based view |
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