Service loyalty : accounting for social capital
Year of publication: |
2012
|
---|---|
Authors: | Jones, Tim ; Taylor, Shirley F. |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 26.2012, 1, p. 60-74
|
Subject: | Dienstleistungsmarketing | Services marketing | Beziehungsmarketing | Relationship marketing | Sozialkapital | Social capital |
-
An empirical investigation of the impact of commitment and trust on internal marketing
Ng, Eric, (2016)
-
Kaur, Gunjeet, (2016)
-
Transaction attributes and customer valuation
Braun, Michael, (2015)
- More ...
-
Service customer commitment and response
Jones, Tim, (2010)
-
Relational damage and relationship repair : a new look at transgressions in service relationships
Jones, Tim, (2011)
-
Jones, Tim, (2008)
- More ...