Service loyalty : an integrative model and examination across service contexts
Xiaoyun Han; Robert J. Kwortnik; Chunxiao Wang
| Year of publication: |
2008
|
|---|---|
| Authors: | Han, Xiaoyun ; Kwortnik, Robert J. ; Wang, Chunxiao |
| Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 11.2008/09, 1, p. 22-42
|
| Subject: | Dienstleistungsmarketing | Services marketing | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Statistische Methode | Statistical method |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003750008