Service provision in distribution channels
Year of publication: |
2022
|
---|---|
Authors: | Gurnani, Haresh ; Singh, Shubhranshu ; Tang, Sammi Yu ; Wang, Huaqing |
Published in: |
Journal of marketing research. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7193, ZDB-ID 2066604-4. - Vol. 59.2022, 5, p. 926-940
|
Subject: | after-sales support | customer service | distribution channel | presales service | Vertriebsweg | Distribution channel | Kundenservice | Customer service | Dienstleistungsqualität | Service quality | Dienstleistung | Services | Dienstleistungssektor | Service industry |
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