Service quality, brand loyalty, and profit growth in UK budget hotels
Year of publication: |
2011
|
---|---|
Authors: | Ekinci, Yüksel ; Zeglat, Dia ; Whyatt, Georgina |
Published in: |
Tourism analysis : an interdisciplinary tourism & hospitality journal. - Putnam Valley, NY : Cognizant, LLC., ISSN 1083-5423, ZDB-ID 2019463-8. - Vol. 16.2011, 3, p. 259-270
|
Subject: | Dienstleistungsqualität | Service quality | Markentreue | Brand loyalty | Unternehmenserfolg | Firm performance | Hotellerie | Hotel industry | Niedrigpreisstrategie | Low-cost strategy | Großbritannien | United Kingdom | 2006 |
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