Service quality scales in online retail : methodological issues
Year of publication: |
2017
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Authors: | Kalia, Prateek |
Published in: |
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA. - Bingley : Emerald, ISSN 0144-3577, ZDB-ID 762449-9. - Vol. 37.2017, 5, p. 630-663
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Subject: | Methodology | Service quality | Scales | Online retail | Dienstleistungsqualität | Online-Handel | Online retailing | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Messung | Measurement |
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