Sex role portrayals in advertising
William J. Lundstrom and Donald Sciglimpaglia
| Year of publication: |
1977
|
|---|---|
| Authors: | Lundstrom, William J. ; Sciglimpaglia, Donald |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 41.1977, 3, p. 72-79
|
| Subject: | Werbungspsychologie | Vereinigte Staaten |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002410858