Shaping efficient employer branding : generation Y's employment expectations ; a cross-cultural perspective on human resource marketing
Elena Hubschmid
| Year of publication: |
2011
|
|---|---|
| Authors: | Hubschmid, Elena |
| Publisher: |
Bern : IOP-Verl. |
| Subject: | Personalmarketing | HR marketing | Akademiker | University graduates | Altersgruppe | Age group | Kulturelle Identität | Cultural identity | Interkulturelles Management | Cross-cultural management | Russland | Russia | Schweiz | Switzerland |
| Extent: | VI, 60 Bl. Ill. |
|---|---|
| Series: | Arbeitsbericht / Institut für Organisation und Personal der Universität Bern. - Bern : IOP, ZDB-ID 2235064-0. - Vol. 96 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Hochschulschrift ; Thesis |
| Language: | English |
| ISBN: | 978-3-905766-44-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008904161