Share of wallet in retail banking : a comparison of Caucasians in Canada and Australia vis-à-vis Chinese in China and overseas Chinese
Year of publication: |
2012
|
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Authors: | Baumann, Chris ; Hamin, Hamin ; Tung, Rosalie Lam |
Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 30.2012, 2, p. 88-101
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Subject: | Privatkundengeschäft | Personal banking | Ethnische Gruppe | Ethnic group | Im Ausland | Abroad | Anlageverhalten | Behavioural finance | Kanada | Canada | Australien | Australia | China |
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