Social influence on green consumerism : country and gender comparisons between China and the United States
Ronald A. Clark, Diana L. Haytko, Charles M. Hermans and Christina S. Simmers
| Year of publication: |
2019
|
|---|---|
| Authors: | Clark, Ronald A. ; Haytko, Diana L. ; Hermans, Charles M. ; Simmers, Christina S. |
| Published in: |
Journal of international consumer marketing. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-7068, ZDB-ID 2069279-1. - Vol. 31.2019, 3, p. 177-190
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| Subject: | China | environmental concern | green consumerism | green marketing | social influence | Konsumentenverhalten | Consumer behaviour | USA | United States | Öko-Marketing | Green marketing | Umweltbewusstsein | Environmental consciousness | Öko-Produkt | Sustainable product | Geschlecht | Gender | Vergleich | Comparison | Umweltpolitik | Environmental policy |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08961530.2018.1527740 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012200725