Social marketing and social change : strategies and tools for health, well-being, and the environment
Year of publication: |
c 2013 ; 1. ed.
|
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Authors: | Lefebvre, R. Craig |
Publisher: |
San Francisco, Calif. : Jossey-Bass |
Subject: | Social Marketing | Social marketing | Sozialer Wandel | Social change | Gesundheit | Health | Nachhaltigkeit | Sustainability | Gesundheitsökonomie |
Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
Extent: | XXIII, 564 S. Ill., graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | English |
Notes: | Includes bibliographical references and index Erscheint: 01. Maerz 2013 |
ISBN: | 978-0-470-93684-9 ; 978-1-118-22150-1 ; 978-1-118-23524-9 ; 978-1-118-25996-2 |
Classification: | Gesundheitsökonomie |
Source: | ECONIS - Online Catalogue of the ZBW |
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