Social marketing : promoting the causes of public and nonprofit agencies
| Year of publication: |
1989 ; 1. [Dr.]
|
|---|---|
| Other Persons: | Fine, Seymour H. (contributor) |
| Publisher: |
Boston [u.a.] : Allyn and Bacon |
| Subject: | Soziomarketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXIV, 360 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-205-12084-9 |
| Source: |
Persistent link: https://www.econbiz.de/10004080186