Social media : a blessing or a curse? : voice of owners in the beauty and wellness industry
Year of publication: |
2022
|
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Authors: | Kaur, Kulvinder ; Kumar, Pawan |
Published in: |
The TQM journal : the international review of organizational improvement. - Bradford : Emerald Group Publ., ISSN 1754-274X, ZDB-ID 2420151-0. - Vol. 34.2022, 5, p. 1039-1056
|
Subject: | Beauty and wellness industry | IPA | Owners' perspective | Qualitative research | Social media |
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