Social media and quality management : exploring the connections
Year of publication: |
2021
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Authors: | Lagrosen, Stefan |
Published in: |
Key challenges and opportunities for quality, sustainability and innovation in the fourth industrial revolution : quality and service management in the fourth industrial revolution - sustainability and value co-creation. - New Jersey : World Scientific, ISBN 978-981-12-3034-9. - 2021, p. 117-128
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Subject: | social media | quality management | Web 2.0 | marketing | values | Qualitätsmanagement | Quality management | Social Web | Social web | Online-Marketing | Internet marketing |
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