Social media for socially responsible firms : analysis of Fortune 500’s twitter profiles and their CSR/CSIR ratings
Year of publication: |
2013
|
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Authors: | Lee, Kiljae ; Oh, Won Yong ; Kim, Namhyeok |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 118.2013, 4, p. 791-806
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Subject: | CSR | CSIR | Social media | Twitter | USA | United States | Online-Marketing | Internet marketing | Corporate Social Responsibility | Corporate social responsibility | Social Web | Social web |
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