Social Media Research : Social Media Monitoring in Internet-Foren
Arne Zaefferer
| Year of publication: |
2011
|
|---|---|
| Authors: | Zaefferer, Arne |
| Publisher: |
[Köln] : Social-Media-Verl. |
| Subject: | Online-Marketing | Internet marketing | Social Web | Social web | Marktforschung | Market research | Deutschland | Germany | Unternehmen | Verbraucherforschung | Elektronisches Forum | World Wide Web 2.0 |
| Description of contents: | Table of Contents [gbv.de] ; Description [bvbr.bib-bvb.de] |
| Extent: | 140 S. graph. Darst 21 cm |
|---|---|
| Series: | Social Web. - Köln : Social-Media-Verl., ZDB-ID 2591190-9. - Vol. No. 1 |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 133 - 138 Hergestellt on demand. - Literaturangaben |
| ISBN: | 978-3-941835-05-4 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008859780