Social ties and user-generated content : evidence from an online social network
Scott K. Shriver; Harikesh S. Nair; Reto Hofstetter
| Year of publication: |
2013
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|---|---|
| Authors: | Shriver, Scott K. ; Nair, Harikesh ; Hofstetter, Reto |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 59.2013, 6, p. 1425-1443
|
| Subject: | marketing | user-generated content | social networks | monotone treatment response | monotone treatment selection | monotone instrumental variables | homophily | endogenous group formation | correlated unobservables | endogeneity | Social Web | Social web | Soziale Beziehungen | Social relations | Soziales Netzwerk | Social network | Web 2.0-Technologien | Web 2.0 technologies | Online-Marketing | Internet marketing |
| Extent: | graph. Darst., Kt. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009777020