Spatial and temporal specificity and transferability : structuration as the relationship marketing meta-theory
Year of publication: |
2009
|
---|---|
Authors: | Nicholson, John ; Lindgreen, Adam ; Kitchen, Philip |
Published in: |
Qualitative market research : an international journal. - Bingley : Emerald Group Publishing Limited, ISSN 1352-2752, ZDB-ID 1463146-5. - Vol. 12.2009, 2, p. 187-207
|
Subject: | Soziale Beziehungen | Social relations | Marketingtheorie | Marketing theory | Strukturationstheorie | Structuration theory | Sozialstruktur | Social structure |
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