SPECIAL: THE DOWNTURN MANIFESTO (THIS TIME) - DOWNTURN: STRATEGY - How to Rethink Your Business During Uncertainty - Recessions are a good time to disengage from businesses and practices that are weak and under pressure — But the volatile environment demands that managers let go of old approaches.
| Year of publication: |
2009
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|---|---|
| Authors: | McGrath, Rita Gunther ; MacMillan, Ian C. |
| Published in: |
MIT sloan management review. - Cambridge, Mass : MIT, ISSN 1532-9194, ZDB-ID 2039388X. - Vol. 50.2009, 3, p. 25-30
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